Digital Marketing

Behavioral marketing has changed the way we market. But what should you know about it, and how do you get started? Let’s take a closer look. In the past, marketing to consumers based on actions, like how many pages they visited on a site, were rudimentary at best. These could...

If you visit the websites of Salesforce, Marketo, HubSpot other top marketing automation tools, what would you see?  Lofty promises to grow revenue, get more leads, and make your prospects happier. I wish it was that simple. These tools have a ton of power but no one...

Creating a customer journey map is enough to make even the best marketer freeze in their tracks and realize how little they really know about their prospects. If this sounds like you, don’t worry. Even if you’ve never created a buyer persona before, I’ll help you make...

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Web hosting comes in all different shapes and sizes. As a whole, these plans can be segmented into four main categories—shared, VPS, cloud, and...

Google launched a social platform that, if it takes off, could give Pinterest a run for its money. Called Google Keen, it’s a curation tool that allows users to collect not only content from around the web, but also text and images, and save them to their keens, Google’s...

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. In a world filled with different web hosting options, VPS hosting has become a popular choice for websites in various categories. Upgrading to a virtual...

Amazon continues to dominate as the world’s largest e-commerce site.  They already have an existing pool of active users and billions in revenue to plug your store into and start making sales.  But as you’ll expect, millions of other store owners are also fighting...

We’re expected to perform so many tasks daily, from organizing our content buckets to ensuring a website’s usability to link building to much, much more. It’s a lot — but there is good news. There are a variety of Google Chrome extensions that can make these tasks...

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Looking for a hosting solution for your website? You’re in luck because with today’s options, it has never been easier to keep your website online. They...

We’re expected to perform so many tasks daily, from organizing our content buckets to ensuring a website’s usability to link building to much, much more. It’s a lot — but there is good news. There are a variety of Google Chrome extensions that can make these tasks...